Handmade in Bhadohi, India
The Art of Weaving Warmth
Handmade rugs crafted in Bhadohi, India, where traditional craftsmanship meets contemporary design.
Handmade•Responsible•Bespoke
Our Story
In House is a handmade rug and carpet manufacturer rooted in Bhadohi, Uttar Pradesh — one of India's most storied carpet-making regions, where the craft has been handed down through generations.
We combine deep manufacturing knowledge, design sensibility, and a commitment to responsible production to create rugs for contemporary interiors around the world. Our work serves interior designers, architects, retailers, furniture brands, and hospitality clients who value craftsmanship and authenticity.
Every rug we make is handcrafted by skilled artisans. We offer bespoke manufacturing — custom sizes, colors, constructions, and designs developed in close collaboration with our clients.
"Growing up alongside my father in the rug industry, I understood early how much skill and intention goes into every square inch of a handmade rug. In House is my way of bringing that understanding to a new generation of clients who care about what they put in a room."
Adeeb Ansari — Founder, In House
Bhadohi, India
Our manufacturing base, in one of India's historic carpet-making regions.
Handmade Craftsmanship
Traditional skills combined with an understanding of contemporary design.
Women Empowerment
Creating meaningful opportunities for women artisans and workers.
No Child Labor
A commitment we hold without exception in every stage of production.
Care & Fair Member
We are a member of Care & Fair, working toward fair and ethical rug production.
Family Heritage
Decades of experience in the rug and carpet industry, carried forward with purpose.
Collections
From refined contemporary designs to timeless handcrafted constructions, every rug is developed with attention to material, texture, color and detail.
6 curated collections
Find Your Weave
Explore three design directions, then tell us what you have in mind.
Timeless detail
Individually tied knots bring intricate pattern and subtle character to a rug. Explore a refined design direction with colors and dimensions developed for your project.
Discuss this style Ask on WhatsApp ↗How We Work
Working from your brief, reference, or our own design vocabulary to develop the pattern, scale, and composition.
Choosing yarns and fibers appropriate to the construction, intended use, and design direction.
Dyeing and sampling until the color palette matches the approved specification, with client sign-off before production.
Each rug is made by hand — knotted, tufted, or woven by skilled artisans who have spent years perfecting their technique.
Surface carving, shearing, and hand-finishing to define texture and bring the design to life with precision.
Appropriate backing applied according to construction type, client specification, and end-use requirements.
Thorough inspection against the approved sample — dimensions, construction, color, and surface quality — before release.
Carefully rolled, labelled, and packed to protect the rug through international transit.
Coordinated dispatch and documentation for seamless international delivery to your door or freight forwarder.
Why In House
Custom designs, dimensions, colors, textures and specifications developed around your project. We work from your brief, not off the shelf.
Every rug produced by hand, by artisans who have developed their skills over years. Manufacturing knowledge and design understanding in one studio.
Women empowerment, no child labor, and Care & Fair membership. Responsible practices are not an afterthought — they are part of how we work.
Careful inspection throughout production and again before dispatch. Every rug that leaves our facility is checked against the approved specification.
Built to work with interior designers, architects, retailers, furniture brands and hospitality projects — with the communication and reliability that B2B requires.
Experienced in international production, documentation, and logistics. We serve design-led projects and buyers worldwide from our base in Bhadohi.
Responsible Practice
We believe beautiful products should be created through responsible practices. Our approach combines traditional craftsmanship with a commitment to ethical production and meaningful opportunities for women.
This is not a policy statement — it is the way we have built In House from the beginning, and it shapes every relationship in our supply chain.
The People
Portraits are illustrative; they do not depict the actual team members.
Founder
Leading In House with a focus on product development, international business, manufacturing relationships and the next generation of handmade rug production.
Co-Founder
Supporting the development and growth of In House across design, operations and business initiatives.
Owner
Supporting the company's business operations, administration and overall development.
CFO
Bringing approximately four decades of experience in the rug and carpet industry, supporting financial oversight and business development.
Get in Touch
Whether you are an interior designer, architect, retailer, hospitality group, furniture brand or sourcing professional, we would be pleased to discuss your next rug project.
Yes. We develop custom sizes, colors, constructions and designs in collaboration with you. Share your room dimensions and design direction to start the conversation.
We work with interior designers, architects, retailers, furniture brands and hospitality clients on bespoke and bulk rug projects.
Tell us the size, preferred construction, quantity and timeline you have in mind. Reference images or sketches help us understand your direction.